About Brands – Alma

Launched in 2017, Hey Alma has quickly established itself as a leading voice and online community for young Jews. As a culture site, it covers everything from Jewish pop culture to politics and news. Hey Alma offers a radically inclusive approach toward Jewish community, ensuring that anyone who wants to unpack their Jewish identity — whatever that looks like — will feel welcome to do so.

Beyond a website, Hey Alma hosts a thriving community on social media, with tens of thousands of followers on Instagram who eagerly engage in weekly games, challenges, and conversations. From people who were raised in the tradition to those just dipping their toes into their Jewish identity, Hey Alma is the place to figure out where Judaism fits into the rest of your life.