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CASE STUDY

THEOREM MEDIA

This campaign focused on driving online attendance for a film event and discussion of “The Devil’s Confession: The Lost Eichmann Tapes,” a newly released documentary. It involved dedicated emails, newsletter ads, social media ads and banner ads.

COMPONENTS OF THE

AD CAMPAIGN

6 Dedicated Emails, one to each of our main brands

6 Social Media Ads, one for each of our properties

Newsletter Ads included in The Hub online events newsletter

200,000 Banner Ad impressions across all sites

Total of 5,508 Clicks from dedicated emails
Average of 0.27% Click-through rate for banner ads
Total of 5,139 Clicks from Facebook & Instagram ads with 305,000 impressions
It was an excellent campaign, very successful and you and your team are highly competent and professional. It was a pleasure!

Douglas Dicconson

CEO

Theorem Media